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ARTICLE #60
Top 9 best practices for UI/UX in 2024 to transform your design
UI/UX
web design
user experience
digital design
UX design
Written by:
5 min read
Updated on: July 18, 2024
Toni Hukkanen
Head of Design
Creative Direction, Brand Direction
Toni Hukkanen
Head of Design
Creative Direction, Brand Direction
Toni Hukkanen
Head of Design
Creative Direction, Brand Direction
Do you know that businesses implementing the best UI/UX design practices can double their growth rate compared to the industry benchmark?
UX designing is everywhere, from the dress you wear to the cup of coffee in your hand. It makes people capable of using the latest technology easily and happily. A surprising fact is that around 74% of people readily come back to your website or app if its UX is great. UX designing can bring a great positive outcome for your company through an excellent user experience. In short, good design matters a lot.
Keeping in mind the importance and advantages of a good user experience and interface, here are the best practices for UI/UX that can make a significant positive impact on your business in 2024 and the future.
Do you know that businesses implementing the best UI/UX design practices can double their growth rate compared to the industry benchmark?
UX designing is everywhere, from the dress you wear to the cup of coffee in your hand. It makes people capable of using the latest technology easily and happily. A surprising fact is that around 74% of people readily come back to your website or app if its UX is great. UX designing can bring a great positive outcome for your company through an excellent user experience. In short, good design matters a lot.
Keeping in mind the importance and advantages of a good user experience and interface, here are the best practices for UI/UX that can make a significant positive impact on your business in 2024 and the future.
Do you know that businesses implementing the best UI/UX design practices can double their growth rate compared to the industry benchmark?
UX designing is everywhere, from the dress you wear to the cup of coffee in your hand. It makes people capable of using the latest technology easily and happily. A surprising fact is that around 74% of people readily come back to your website or app if its UX is great. UX designing can bring a great positive outcome for your company through an excellent user experience. In short, good design matters a lot.
Keeping in mind the importance and advantages of a good user experience and interface, here are the best practices for UI/UX that can make a significant positive impact on your business in 2024 and the future.
1. Create user-centred design
1. Create user-centred design
1. Create user-centred design
It is a way of design that focuses on the requirements, priorities and behaviours of people. While designing services, systems and products, you should keep in mind the user first. Taking care of what people want helps to design better and enjoyable user interfaces.
“People ignore design that ignores people," the famous quote by Frank Chimero, a well-known designer, shows the importance of making personalised designs. That’s why it's crucial to research what are the pain points, preferences and needs of your target audience. With user interviews, and learning about their personas, you can design something that matches your goals and also satisfies the user intent.
It is a way of design that focuses on the requirements, priorities and behaviours of people. While designing services, systems and products, you should keep in mind the user first. Taking care of what people want helps to design better and enjoyable user interfaces.
“People ignore design that ignores people," the famous quote by Frank Chimero, a well-known designer, shows the importance of making personalised designs. That’s why it's crucial to research what are the pain points, preferences and needs of your target audience. With user interviews, and learning about their personas, you can design something that matches your goals and also satisfies the user intent.
It is a way of design that focuses on the requirements, priorities and behaviours of people. While designing services, systems and products, you should keep in mind the user first. Taking care of what people want helps to design better and enjoyable user interfaces.
“People ignore design that ignores people," the famous quote by Frank Chimero, a well-known designer, shows the importance of making personalised designs. That’s why it's crucial to research what are the pain points, preferences and needs of your target audience. With user interviews, and learning about their personas, you can design something that matches your goals and also satisfies the user intent.
2. Prioritise mobile in design
Most people use their smartphones and tablets as a prime source of communication and use the internet. On average, 1 out of 5 people spends 4.5 hours using their mobile phones. So this approach involves the priority of making interfaces that are compatible with the mobile screens rather than the larger screens of laptops and computers.
However, you can’t fully ignore the people who use desktops. Rather, you should design an interface that is more accessible and mobile-friendly than needing to open it on a desktop.
Most people use their smartphones and tablets as a prime source of communication and use the internet. On average, 1 out of 5 people spends 4.5 hours using their mobile phones. So this approach involves the priority of making interfaces that are compatible with the mobile screens rather than the larger screens of laptops and computers.
However, you can’t fully ignore the people who use desktops. Rather, you should design an interface that is more accessible and mobile-friendly than needing to open it on a desktop.
Most people use their smartphones and tablets as a prime source of communication and use the internet. On average, 1 out of 5 people spends 4.5 hours using their mobile phones. So this approach involves the priority of making interfaces that are compatible with the mobile screens rather than the larger screens of laptops and computers.
However, you can’t fully ignore the people who use desktops. Rather, you should design an interface that is more accessible and mobile-friendly than needing to open it on a desktop.
3. Make it accessible
This means that your UX design also focuses on disabled individuals and ensures that the product or service is accessible to all. It should involve voice recognition tools, screen readers, and keyboard scanning software. For this, the World Wide Web Consortium (W3C) has set a guideline to design web content in a more accessible way. Following these guidelines, designers and web developers can ensure that their interfaces are accessible to all people.
This means that your UX design also focuses on disabled individuals and ensures that the product or service is accessible to all. It should involve voice recognition tools, screen readers, and keyboard scanning software. For this, the World Wide Web Consortium (W3C) has set a guideline to design web content in a more accessible way. Following these guidelines, designers and web developers can ensure that their interfaces are accessible to all people.
This means that your UX design also focuses on disabled individuals and ensures that the product or service is accessible to all. It should involve voice recognition tools, screen readers, and keyboard scanning software. For this, the World Wide Web Consortium (W3C) has set a guideline to design web content in a more accessible way. Following these guidelines, designers and web developers can ensure that their interfaces are accessible to all people.
4. Keep it consistent
Your UX/UI design should be consistent. It must maintain uniformity in the appearance and functional parts of an online brand. The benefits of this practice are to make users familiar with how your UI works and make it easier for them to use it. It is a basic principle in UX designing that improves brand awareness, usability and user experience. That's why it's important to use the same colour, font size and layout throughout your online presence.
Your UX/UI design should be consistent. It must maintain uniformity in the appearance and functional parts of an online brand. The benefits of this practice are to make users familiar with how your UI works and make it easier for them to use it. It is a basic principle in UX designing that improves brand awareness, usability and user experience. That's why it's important to use the same colour, font size and layout throughout your online presence.
Your UX/UI design should be consistent. It must maintain uniformity in the appearance and functional parts of an online brand. The benefits of this practice are to make users familiar with how your UI works and make it easier for them to use it. It is a basic principle in UX designing that improves brand awareness, usability and user experience. That's why it's important to use the same colour, font size and layout throughout your online presence.
5. Improve performance
This stands for improving and increasing the speed, and overall responsiveness of your website. You should make your interface in such a way that it opens quickly, and interacts smoothly with people. It is a must for designers to offer a good user experience, lower bounce rate, and good search engine ranking on a website. The reason is that users prioritise being on websites that provide fast-loading and smooth interactions. So you should use compressed images and lower loading time for better website performance.
This stands for improving and increasing the speed, and overall responsiveness of your website. You should make your interface in such a way that it opens quickly, and interacts smoothly with people. It is a must for designers to offer a good user experience, lower bounce rate, and good search engine ranking on a website. The reason is that users prioritise being on websites that provide fast-loading and smooth interactions. So you should use compressed images and lower loading time for better website performance.
This stands for improving and increasing the speed, and overall responsiveness of your website. You should make your interface in such a way that it opens quickly, and interacts smoothly with people. It is a must for designers to offer a good user experience, lower bounce rate, and good search engine ranking on a website. The reason is that users prioritise being on websites that provide fast-loading and smooth interactions. So you should use compressed images and lower loading time for better website performance.
6. Keep the design minimalistic
This tip out of other best practices for UI/UX is very effective and very important. It focuses on making your app or website as simple as it could be. So that it looks clean, clear, visually attractive and effectively conveys what your brand or business is all about. It doesn’t mean that you should avoid being creative. It means that you should make an aesthetically appealing user experience. For this, you can avoid inserting too much information that creates a mess for the user. You can also use the space wisely with a simple layout and font style and size.
This tip out of other best practices for UI/UX is very effective and very important. It focuses on making your app or website as simple as it could be. So that it looks clean, clear, visually attractive and effectively conveys what your brand or business is all about. It doesn’t mean that you should avoid being creative. It means that you should make an aesthetically appealing user experience. For this, you can avoid inserting too much information that creates a mess for the user. You can also use the space wisely with a simple layout and font style and size.
This tip out of other best practices for UI/UX is very effective and very important. It focuses on making your app or website as simple as it could be. So that it looks clean, clear, visually attractive and effectively conveys what your brand or business is all about. It doesn’t mean that you should avoid being creative. It means that you should make an aesthetically appealing user experience. For this, you can avoid inserting too much information that creates a mess for the user. You can also use the space wisely with a simple layout and font style and size.
7. Focus on content strategy
Content strategy refers to distributing, planning and managing the content throughout the digital presence in an effective way. This approach ensures that you are using the goals of your company while conveying the right message to your audience with effective content management. Good content increases the overall experience of a user. So you should add clear, crisp, engaging and accurate content to your website.
Content strategy refers to distributing, planning and managing the content throughout the digital presence in an effective way. This approach ensures that you are using the goals of your company while conveying the right message to your audience with effective content management. Good content increases the overall experience of a user. So you should add clear, crisp, engaging and accurate content to your website.
Content strategy refers to distributing, planning and managing the content throughout the digital presence in an effective way. This approach ensures that you are using the goals of your company while conveying the right message to your audience with effective content management. Good content increases the overall experience of a user. So you should add clear, crisp, engaging and accurate content to your website.
8. Make it compatible across various platforms
In UX designing, creating an interface that is compatible with various platforms means that your digital app or software is consistent and effective on different web browsers, operating systems (OS) and devices. You should check your designs on various channels like different screen sizes, browsers and devices to ensure the cross-platform usefulness of your UI/UX. It will help you to offer a constant and better experience to your users.
In UX designing, creating an interface that is compatible with various platforms means that your digital app or software is consistent and effective on different web browsers, operating systems (OS) and devices. You should check your designs on various channels like different screen sizes, browsers and devices to ensure the cross-platform usefulness of your UI/UX. It will help you to offer a constant and better experience to your users.
In UX designing, creating an interface that is compatible with various platforms means that your digital app or software is consistent and effective on different web browsers, operating systems (OS) and devices. You should check your designs on various channels like different screen sizes, browsers and devices to ensure the cross-platform usefulness of your UI/UX. It will help you to offer a constant and better experience to your users.
9. Test the usability
The final practice for excellent UX/UI designing is to test the usability of your interface. You have to check whether the digital products, apps and websites are easy to use or not. It gives you the chance to identify where you can improve your UX/UI strategies. For this, you have to analyse the real users when they interact with an interface to pinpoint the issues in your design. This test involves the testing of how users interact with your designed website and collecting their feedback.
If you are confident in your designing skills then you can follow all the above-mentioned practices yourself or if not then you should get help from professionals. Hiring a digital marketing agency for this task would be a little bit costly, but in the long run, it can even pay you more.
The final practice for excellent UX/UI designing is to test the usability of your interface. You have to check whether the digital products, apps and websites are easy to use or not. It gives you the chance to identify where you can improve your UX/UI strategies. For this, you have to analyse the real users when they interact with an interface to pinpoint the issues in your design. This test involves the testing of how users interact with your designed website and collecting their feedback.
If you are confident in your designing skills then you can follow all the above-mentioned practices yourself or if not then you should get help from professionals. Hiring a digital marketing agency for this task would be a little bit costly, but in the long run, it can even pay you more.
The final practice for excellent UX/UI designing is to test the usability of your interface. You have to check whether the digital products, apps and websites are easy to use or not. It gives you the chance to identify where you can improve your UX/UI strategies. For this, you have to analyse the real users when they interact with an interface to pinpoint the issues in your design. This test involves the testing of how users interact with your designed website and collecting their feedback.
If you are confident in your designing skills then you can follow all the above-mentioned practices yourself or if not then you should get help from professionals. Hiring a digital marketing agency for this task would be a little bit costly, but in the long run, it can even pay you more.
Frequently Asked Questions
Is UI/UX in demand in 2024?
With the advancement in technology, User Experience (UX) and User Interface (UI) designing are also emerging. We can expect the year 2024 to be much more important in the field of UX/UI design and it needs more professionals that can work for businesses regarding UX designing.
What are the most important factors of UX design?
The most crucial factors of UX designing involve usefulness, accessibility, credibility, value and what’s in demand. Focusing on these factors can increase the user experience along with making the digital product more successful.
What is the next big trend in UX?
The new thing in the field of UX designing is 3D design. We can expect much evolution in this UX designing trend in the future. Designers will be focusing on 3D designs to create better user interfaces and experiences.
Are UI and UX the same things?
Although we all use both terms, UI and UX interchangeably, however, there is a difference. UI is for the visual things and aesthetics like colours, buttons and typography. On the other hand, UX is for the usefulness of a mobile app or website, which involves interaction, satisfaction and user flow of people.
Final Thoughts
As we are in the era of the emerging digital world, you must keep the user experience first in mind for growing your business. A good UX design is not how it looks, but is also about making it more user-friendly and making it fun to use. You can make more out of your company if you follow the above-mentioned best practices for UI/UX in 2024. By including usability, personalised experiences and adding attractive features in your UX design, you can increase customer satisfaction, their loyalty to your company and eventually excel in your business.
Frequently Asked Questions
Is UI/UX in demand in 2024?
With the advancement in technology, User Experience (UX) and User Interface (UI) designing are also emerging. We can expect the year 2024 to be much more important in the field of UX/UI design and it needs more professionals that can work for businesses regarding UX designing.
What are the most important factors of UX design?
The most crucial factors of UX designing involve usefulness, accessibility, credibility, value and what’s in demand. Focusing on these factors can increase the user experience along with making the digital product more successful.
What is the next big trend in UX?
The new thing in the field of UX designing is 3D design. We can expect much evolution in this UX designing trend in the future. Designers will be focusing on 3D designs to create better user interfaces and experiences.
Are UI and UX the same things?
Although we all use both terms, UI and UX interchangeably, however, there is a difference. UI is for the visual things and aesthetics like colours, buttons and typography. On the other hand, UX is for the usefulness of a mobile app or website, which involves interaction, satisfaction and user flow of people.
Final Thoughts
As we are in the era of the emerging digital world, you must keep the user experience first in mind for growing your business. A good UX design is not how it looks, but is also about making it more user-friendly and making it fun to use. You can make more out of your company if you follow the above-mentioned best practices for UI/UX in 2024. By including usability, personalised experiences and adding attractive features in your UX design, you can increase customer satisfaction, their loyalty to your company and eventually excel in your business.
Frequently Asked Questions
Is UI/UX in demand in 2024?
With the advancement in technology, User Experience (UX) and User Interface (UI) designing are also emerging. We can expect the year 2024 to be much more important in the field of UX/UI design and it needs more professionals that can work for businesses regarding UX designing.
What are the most important factors of UX design?
The most crucial factors of UX designing involve usefulness, accessibility, credibility, value and what’s in demand. Focusing on these factors can increase the user experience along with making the digital product more successful.
What is the next big trend in UX?
The new thing in the field of UX designing is 3D design. We can expect much evolution in this UX designing trend in the future. Designers will be focusing on 3D designs to create better user interfaces and experiences.
Are UI and UX the same things?
Although we all use both terms, UI and UX interchangeably, however, there is a difference. UI is for the visual things and aesthetics like colours, buttons and typography. On the other hand, UX is for the usefulness of a mobile app or website, which involves interaction, satisfaction and user flow of people.
Final Thoughts
As we are in the era of the emerging digital world, you must keep the user experience first in mind for growing your business. A good UX design is not how it looks, but is also about making it more user-friendly and making it fun to use. You can make more out of your company if you follow the above-mentioned best practices for UI/UX in 2024. By including usability, personalised experiences and adding attractive features in your UX design, you can increase customer satisfaction, their loyalty to your company and eventually excel in your business.
ARTICLE #60
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ee@for.co
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