CGI

Film Production

3D Design

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ARTICLE #115

Behind the Polar Vantage M3 Watch Film

Behind the Polar Vantage M3 Watch Film
Behind the Polar Vantage M3 Watch Film
Behind the Polar Vantage M3 Watch Film

CGI

Film Production

3D Design

Animation

Motion Design

Written by:

3 min read

Updated on: October 23, 2024

Toni Hukkanen

Head of Design

Toni Hukkanen - Head of design, with proper track of high end projects in design agency

Creative Direction, Brand Direction

Toni Hukkanen

Head of Design

Toni Hukkanen - Head of design, with proper track of high end projects in design agency

Creative Direction, Brand Direction

Toni Hukkanen

Head of Design

Toni Hukkanen - Head of design, with proper track of high end projects in design agency

Creative Direction, Brand Direction

With immense pride, FOR® presents our latest accomplishment. In collaboration with Polar, our trusted client and innovator in sports and health wearables, we have once again pushed the boundaries of innovation and creativity with the launch of the Polar Vantage M3 Watch Film. This milestone showcases not only the brilliance of Polar’s technology but also our dedication to delivering premium visual storytelling through 3D animation and design.


With immense pride, FOR® presents our latest accomplishment. In collaboration with Polar, our trusted client and innovator in sports and health wearables, we have once again pushed the boundaries of innovation and creativity with the launch of the Polar Vantage M3 Watch Film. This milestone showcases not only the brilliance of Polar’s technology but also our dedication to delivering premium visual storytelling through 3D animation and design.


With immense pride, FOR® presents our latest accomplishment. In collaboration with Polar, our trusted client and innovator in sports and health wearables, we have once again pushed the boundaries of innovation and creativity with the launch of the Polar Vantage M3 Watch Film. This milestone showcases not only the brilliance of Polar’s technology but also our dedication to delivering premium visual storytelling through 3D animation and design.


The Brief

The Brief

The Brief

Polar designed the Vantage M3 to meet the needs of multi-sport athletes and outdoor enthusiasts alike. This compact yet powerful device merges the rugged nature of Polar's outdoor series with the advanced performance features of its high-end sports range. Equipped with Elixir™ Biosensing Technologies, it carefully tracks vitals, provides turn-by-turn GPS guidance on full-colour maps, and offers training load monitoring across 150+ sports profiles.

With a bright AMOLED display, 7-day battery life, and intuitive coaching tools, this watch redefines performance and convenience for both professionals and casual enthusiasts. Naturally, such an impressive product demanded a film that reflected the same level of craftsmanship and innovation.

Polar designed the Vantage M3 to meet the needs of multi-sport athletes and outdoor enthusiasts alike. This compact yet powerful device merges the rugged nature of Polar's outdoor series with the advanced performance features of its high-end sports range. Equipped with Elixir™ Biosensing Technologies, it carefully tracks vitals, provides turn-by-turn GPS guidance on full-colour maps, and offers training load monitoring across 150+ sports profiles.

With a bright AMOLED display, 7-day battery life, and intuitive coaching tools, this watch redefines performance and convenience for both professionals and casual enthusiasts. Naturally, such an impressive product demanded a film that reflected the same level of craftsmanship and innovation.

Polar designed the Vantage M3 to meet the needs of multi-sport athletes and outdoor enthusiasts alike. This compact yet powerful device merges the rugged nature of Polar's outdoor series with the advanced performance features of its high-end sports range. Equipped with Elixir™ Biosensing Technologies, it carefully tracks vitals, provides turn-by-turn GPS guidance on full-colour maps, and offers training load monitoring across 150+ sports profiles.

With a bright AMOLED display, 7-day battery life, and intuitive coaching tools, this watch redefines performance and convenience for both professionals and casual enthusiasts. Naturally, such an impressive product demanded a film that reflected the same level of craftsmanship and innovation.

The Process

Inspired by the product’s versatility, we started working on creating a CGI animation that mirrors the spirit of the Vantage M3. Our process began with an in-depth brainstorming session, during which we explored themes that align with the watch’s essence—movement, precision, and adventure. We designed a storyboard that captured the watch’s multifaceted nature and visualised the smooth transition between different sports environments.

With the narrative framework in place, we developed the animations step by step, working through sketches, illustrations, and rendering techniques. Using state-of-the-art tools, we ensured that each frame captured the fluidity, elegance, and toughness that the Polar Vantage M3 embodies.

We optimised every visual and sound element to ensure the animation would feel equally immersive on a smartphone screen, a social feed, or a full display.

Inspired by the product’s versatility, we started working on creating a CGI animation that mirrors the spirit of the Vantage M3. Our process began with an in-depth brainstorming session, during which we explored themes that align with the watch’s essence—movement, precision, and adventure. We designed a storyboard that captured the watch’s multifaceted nature and visualised the smooth transition between different sports environments.

With the narrative framework in place, we developed the animations step by step, working through sketches, illustrations, and rendering techniques. Using state-of-the-art tools, we ensured that each frame captured the fluidity, elegance, and toughness that the Polar Vantage M3 embodies.

We optimised every visual and sound element to ensure the animation would feel equally immersive on a smartphone screen, a social feed, or a full display.

Inspired by the product’s versatility, we started working on creating a CGI animation that mirrors the spirit of the Vantage M3. Our process began with an in-depth brainstorming session, during which we explored themes that align with the watch’s essence—movement, precision, and adventure. We designed a storyboard that captured the watch’s multifaceted nature and visualised the smooth transition between different sports environments.

With the narrative framework in place, we developed the animations step by step, working through sketches, illustrations, and rendering techniques. Using state-of-the-art tools, we ensured that each frame captured the fluidity, elegance, and toughness that the Polar Vantage M3 embodies.

We optimised every visual and sound element to ensure the animation would feel equally immersive on a smartphone screen, a social feed, or a full display.

The Result

The finished product was nothing short of extraordinary. Our team successfully captured the Vantage M3's spirit—its adaptability, elegance, and precision—in a way that matched Polar and its global audience.

We were delighted to hear that Polar’s team was satisfied and deeply impressed by the film. Their excitement was contagious, affirming that we had created something that not only matched but exceeded expectations. The campaign has been rolled out across multiple social platforms, engaging a global audience with the magic of this multi-sport marvel.

Join us in celebrating this achievement, where our creativity, vision, and passion came together to create something truly remarkable.

The finished product was nothing short of extraordinary. Our team successfully captured the Vantage M3's spirit—its adaptability, elegance, and precision—in a way that matched Polar and its global audience.

We were delighted to hear that Polar’s team was satisfied and deeply impressed by the film. Their excitement was contagious, affirming that we had created something that not only matched but exceeded expectations. The campaign has been rolled out across multiple social platforms, engaging a global audience with the magic of this multi-sport marvel.

Join us in celebrating this achievement, where our creativity, vision, and passion came together to create something truly remarkable.

The finished product was nothing short of extraordinary. Our team successfully captured the Vantage M3's spirit—its adaptability, elegance, and precision—in a way that matched Polar and its global audience.

We were delighted to hear that Polar’s team was satisfied and deeply impressed by the film. Their excitement was contagious, affirming that we had created something that not only matched but exceeded expectations. The campaign has been rolled out across multiple social platforms, engaging a global audience with the magic of this multi-sport marvel.

Join us in celebrating this achievement, where our creativity, vision, and passion came together to create something truly remarkable.

The Result
The Result
The Result
ARTICLE #115

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Work with us

Click to copy

work@for.co

FOR® Agency

Design Trial
Coming soon

FOR® Industries

Retail
Finance
B2B
Health
Wellness
Consumer Brands
Gaming
Industrial
  • FOR® Brand. FOR® Future.

We’re remote-first — with strategic global hubs

Click to copy

Helsinki, FIN

info@for.fi

Click to copy

New York, NY

ny@for.co

Click to copy

Miami, FL

mia@for.co

Click to copy

Dubai, UAE

uae@for.co

Click to copy

Kyiv, UA

kyiv@for.co

Click to copy

Lagos, NG

lagos@for.ng

Copyright © 2024 FOR®

Cookie Settings

Work with us

Click to copy

work@for.co

FOR® Agency

Design Trial
Coming soon

FOR® Industries

Retail
Finance
B2B
Health
Wellness
Consumer Brands
Gaming
Industrial

We’re remote-first — with strategic global hubs

Click to copy

Helsinki, FIN

hel@for.co

Click to copy

New York, NY

ny@for.co

Click to copy

Miami, FL

mia@for.co

Click to copy

Dubai, UAE

uae@for.co

Click to copy

Kyiv, UA

kyiv@for.co

Click to copy

Lagos, NG

lagos@for.ng

Copyright © 2024 FOR®

Cookie Settings