YEAR

YEAR

2018

2018

RUMLA®

16

RUMLA®

16

RUMLA®

16

RUMLA®

16

RUMLA®

16

Design a distinct, recognizable, and representative visual identity that aligns with the association's values, goals, and position in the maritime industry.

Design a distinct, recognizable, and representative visual identity that aligns with the association's values, goals, and position in the maritime industry.

Design a distinct, recognizable, and representative visual identity that aligns with the association's values, goals, and position in the maritime industry.

Russian Maritime Law Association (or RUMLA®) is a non-profit dedicated entirely to the promotion and study of maritime law in Russia and worldwide. Founded in 2018, RUMLA’s main objective is to further the understanding of maritime law by lawyers and non-lawyers alike.

RUMLA® is a membership-based organisation, welcoming members from a diverse range of backgrounds related to the shipping industry. Among RUMLA’s members are practicing maritime lawyers, academics, representatives of shipping companies, brokers, marine officers and even students.

RUMLA® constantly keeps track of the latest developments in the maritime sector. RUMLA®’s members receive exclusive monthly updates as well as publications with in-depth analysis of recent case law and legislative enactments.

RUMLA® strives to build a comprehensive database of treaties, national legislation and standard forms used in Russia. We provide practical commentaries on each document which are then made available to the members of association. RUMLA®’s members organise and participate in events related to the maritime industry both in Russia and abroad. Rumla® prepares legal opinions and gives commentary to the media on matters of maritime law.

Work by FOR® – 2018-2019

Implementation & Reception

The new visual identity was rolled out across all platforms, including RUMLA®'s official website, digital publications, events banners, and merchandise. Feedback from members and associates was overwhelmingly positive. The logo, especially, was praised for its symbolic representation and distinctiveness.

Conclusion

Designing RUMLA®'s visual identity was not just about aesthetics. It was about capturing the association's spirit and presenting it in a form that would resonate with members and the wider maritime community. The new design not only elevated RUMLA®'s brand but also cemented its position as a pioneering maritime law authority.

Project Information

Project Information

Project Information

Year & Location
2018-2019, St.Petersburg, Russia.

Assignment 
Brand Concept, Naming, Brand Identity Design, Visual Style & Direction





Established in 2018, the Russian Maritime Law Association (RUMLA®) rapidly expanded in influence and membership. Recognizing this expansive growth, FOR®, a renowned design agency, stepped in to craft a new visual identity, resonating with RUMLA®'s ethos, values, and ambitions.

Exuding Authority:

Acknowledging RUMLA®'s stature as a maritime law stalwart, FOR® crafted a design that beams professionalism and captures the solemnity intrinsic to maritime legal discussions.


Resonating with Diversity:

RUMLA® is a mosaic of members ranging from maritime law veterans to budding enthusiasts. FOR® ensured the visual identity resonated universally, reflecting every demographic's aspirations and perspectives.


Maritime Soul at its Core:

RUMLA®'s essence is undeniably maritime. FOR® emphasized this by integrating design elements, color palettes, and symbols echoing the vast expanses of the sea and the intricacies of navigation, ensuring RUMLA's core remained undiluted.


Blending Tradition with Modernity:

While paying homage to the age-old maritime legacy, FOR® incorporated a fresh, contemporary twist to the design, showcasing RUMLA® as a bridge between time-honored traditions and modern maritime legal discourse.

Year & Location
2018-2019, St.Petersburg, Russia.

Assignment 
Brand Concept, Naming, Brand Identity Design, Visual Style & Direction





Established in 2018, the Russian Maritime Law Association (RUMLA®) rapidly expanded in influence and membership. Recognizing this expansive growth, FOR®, a renowned design agency, stepped in to craft a new visual identity, resonating with RUMLA®'s ethos, values, and ambitions.

Exuding Authority:

Acknowledging RUMLA®'s stature as a maritime law stalwart, FOR® crafted a design that beams professionalism and captures the solemnity intrinsic to maritime legal discussions.


Resonating with Diversity:

RUMLA® is a mosaic of members ranging from maritime law veterans to budding enthusiasts. FOR® ensured the visual identity resonated universally, reflecting every demographic's aspirations and perspectives.


Maritime Soul at its Core:

RUMLA®'s essence is undeniably maritime. FOR® emphasized this by integrating design elements, color palettes, and symbols echoing the vast expanses of the sea and the intricacies of navigation, ensuring RUMLA's core remained undiluted.


Blending Tradition with Modernity:

While paying homage to the age-old maritime legacy, FOR® incorporated a fresh, contemporary twist to the design, showcasing RUMLA® as a bridge between time-honored traditions and modern maritime legal discourse.

Year & Location
2018-2019, St.Petersburg, Russia.

Assignment 
Brand Concept, Naming, Brand Identity Design, Visual Style & Direction





Established in 2018, the Russian Maritime Law Association (RUMLA®) rapidly expanded in influence and membership. Recognizing this expansive growth, FOR®, a renowned design agency, stepped in to craft a new visual identity, resonating with RUMLA®'s ethos, values, and ambitions.

Exuding Authority:

Acknowledging RUMLA®'s stature as a maritime law stalwart, FOR® crafted a design that beams professionalism and captures the solemnity intrinsic to maritime legal discussions.


Resonating with Diversity:

RUMLA® is a mosaic of members ranging from maritime law veterans to budding enthusiasts. FOR® ensured the visual identity resonated universally, reflecting every demographic's aspirations and perspectives.


Maritime Soul at its Core:

RUMLA®'s essence is undeniably maritime. FOR® emphasized this by integrating design elements, color palettes, and symbols echoing the vast expanses of the sea and the intricacies of navigation, ensuring RUMLA's core remained undiluted.


Blending Tradition with Modernity:

While paying homage to the age-old maritime legacy, FOR® incorporated a fresh, contemporary twist to the design, showcasing RUMLA® as a bridge between time-honored traditions and modern maritime legal discourse.

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Work with us

Click to copy

work@for.co

  • FOR® Brand. FOR® Future.

We’re remote-first — with strategic global hubs

Click to copy

Helsinki, FIN

info@for.fi

Click to copy

Tallinn, EST

ee@for.co

Click to copy

New York, NY

ny@for.co

Click to copy

Miami, FL

mia@for.co

Click to copy

Dubai, UAE

uae@for.co

Click to copy

Kyiv, UA

kyiv@for.co

Copyright © 2024 FOR®

Cookie Settings

Work with us

Click to copy

work@for.co

We’re remote-first — with strategic global hubs

Click to copy

Helsinki, FIN

hel@for.co

Click to copy

Tallinn,EST

ee@for.co

Click to copy

New York, NY

ny@for.co

Click to copy

Miami, FL

mia@for.co

Click to copy

Dubai, UAE

uae@for.co

Click to copy

Kyiv, UA

kyiv@for.co

Copyright © 2024 FOR®

Cookie Settings